Ad creative can be a combination of image and text. Your blogad can use an image that is 150 pixels wide by 200 pixels tall (jpeg or gif, max 16K) plus an optional 300 characters of text, which can include HTML tags like b, i, hyperlink and u. We discourage fast or infinitely looping animation, since these tactics often annoy readers and decrease your clickthrus. Click for examples of great blogads.

Best to revise the ad once or twice a week, to keep the content fresh and clicking. As with great writing, the best blogad creative invites thought and shows the product/service rather than simply describing it. Ads are paid in advance and cannot be cancelled once running. Ads are served through Blogads.com ad servers; you are welcome to include unique click-URLs for each blog, or you can rely on our reports for clicks and impressions.